Best Marketing Strategy for West Bengal During Lockdown
CM of West Bengal Mamta Banerjee recently announces that “Misti Shop” will open from 12 PM to 4 PM. So, here I’m to tell you Best Marketing Strategy for West Bengal During Lockdown.
I am not going to discuss here that it’s the right decision or the wrong decision. I am here to tell you that how you market your business and take advantages.
Bengalis love to eat sweets (Misti), and after this announcement, people will run to eat them. I am not talking about all people because some of them are really serious about this SARS CoV 2 Virus and it’s actually good.
So my strategy is to use our existing brand banner (because this time no shop open to print new banner) and stick that in Sweet Shop. But remember the promotion should be relevant to that shop.
You can use the same strategy with different shop category which is legally open in this lockdown time.
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